Tales from the crypt

Blog

Happy Birthday to us: Celebrating Two Years of Creative Paradise

It’s birthday month for Brand Candy. On the first of March, we celebrated our second birthday, which of course, called for a celebration. It’s hard ...read more

Word-Nerd Lessons I Learned as a Marketing Copywriter

I am frequently asked precisely what a marketing copywriter is, and many people are surprised to hear that my job has nothing to do with ...read more

For the Love of Words: Write Kick-Ass Content

The month of love is upon us. The world has turned into Cupid’s playground. Roses in full bloom, chocolate hearts, red and pink everywhere you ...read more

Demystifying Vectors

In my last blog post, I spoke about “Deep Etching,” that awesome tool every graphic designer loves to hate! Deep etching is great when you need ...read more

Facebook Newsfeed Changes: We’ve Got This

After the announcement was made by Adam Mosseri that Facebook would be changing its newsfeed, the world seems shocked and horrified. Brand Candy has been ...read more

The Importance of a Responsive Website

In a modern society, the mobile device is king. More and more information is being viewed on mobile devices, making a slick-looking and functional site ...read more

Consumer Psychology and How It Plays a Role in Marketing

Sally wanders into Clicks to purchase her monthly toiletries. She pauses at the makeup kiosk she would ordinarily have simply passed by. Her eyes swiftly ...read more

7 Tips on How to Establish an Engaging Email List

Is your business struggling to build an engaged email list? If so, take a look at these seven tips on how to build an engaging ...read more

Attention to detail: It’s the little things that count

Organised? That ghastly word which describes what everyone expects us all to be. Organised? Who has the time to be organised in this rat race ...read more

Using Pinterest to drive traffic to your website

The World Wide Web is just that – World and Wide. This means that you have to make your business stand out from the crowd, ...read more