Google has been making big moves in Google Maps – have you noticed how much more information is available to the user when searching in ...read more
I am frequently asked precisely what a marketing copywriter is, and many people are surprised to hear that my job has nothing to do with ...read more
The month of love is upon us. The world has turned into Cupid’s playground. Roses in full bloom, chocolate hearts, red and pink everywhere you ...read more
Sally wanders into Clicks to purchase her monthly toiletries. She pauses at the makeup kiosk she would ordinarily have simply passed by. Her eyes swiftly ...read more
Is your business struggling to build an engaged email list? If so, take a look at these seven tips on how to build an engaging ...read more
Organised? That ghastly word which describes what everyone expects us all to be. Organised? Who has the time to be organised in this rat race ...read more
While you might be inclined to believe that branding begins and ends with a striking logo, there is, in fact, far more than meets the ...read more
Branded Content is a great new feature on Instagram that was introduced to create a clearer way for Instagram users to see posts by influencers ...read more
Facebook, Instagram, Twitter, Pinterest, Snapchat, Tumblr and more. Social media is constantly growing, improving and changing. This form of marketing, as well as digital marketing, ...read more
What are “millennials” and why do you need to plan your branding and marketing around their whims? Millennial is the term used to describe modern-day ...read more
